Recurly

Subscriptions have been a part of the online reading experience for as long as your newsfeed has been around. As the world continuously moves further into the digital space, more and more content creators and online publications have opted for recurring billing options. With this strategy, you can build relationships with customers in an online space that most modern readers are already familiar with. As this relationship grows, so does the lifetime value for each customer. Here are some of the most important benefits you can offer your readers by providing subscription options that they might not get from other publications. An Added Sense of Exclusivity for Readers First and foremost, a subscription option gives your customers access to exclusive content. Whereas free articles or stories might be accessible to everyone, your select publications aren’t. This exclusivity adds a sense of intrigue for non-subscribers and a feeling of pride for your current subscribers. You know your c